About Us

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Our Story

Every Great Character
Starts With Us

Hidden Identity Costumes and Party Supplies started as a local Cleveland store with a simple goal — help Brisbane transform into whoever they want to be. Proudly Australian owned and operated, we've grown into a one-stop shop for costumes, dancewear and party supplies, backed by good old fashioned customer service.

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Hidden Identity Costumes

What we stand for

A few things that guide everything we do

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Huge range

From kids superheroes to plus size and Halloween, we stock costumes for every age and occasion.

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Aussie owned

Proudly Australian owned and operated, right here in Cleveland, Brisbane.

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More than costumes

Make-up, tattoos, blood effects, masks and props to complete every look, plus a full dancewear range.

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Friendly service

Good old fashioned customer service, in-store and online, every single time.

1000s Costumes & accessories
100% Australian owned
2 Stores in Cleveland, Brisbane
All Ages Men, women, kids & dogs

Ready to find your next costume?

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Visit our Cleveland store

Come browse in person at Shop 11, 57-63 Shore Street West, Cleveland, Brisbane QLD 4163 — home to our Costume & Party Store and Cleveland Dance Store. Can't make it in? Shop online anytime for fast, dependable delivery straight to your door.

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